Iceland is small.
The mistakes are big.

An app to make fewer of them.

Coming to App Store and Google Play. We'll tell you the moment it's live.

What the h*ll is it?

Icebreaker is your ultimate all-in-one travel buddy from arrival to adventure.

Travel smart — Spend less — Stay safe

Why bother

Picks made by people who actually live here.

Every venue, café, pool and bar in Icebreaker has been chosen by someone with skin in the game. Not scraped from a tourism algorithm. You'll find no tourist traps in this tourist app.

"Skúbb. Licorice and salt ice cream that will haunt you. The other ice cream places are fine. This one isn't fine — it's the one."

— Vinur, on dessert

Vinur — a no bulls**t local in your pocket.

An AI travel buddy with the sensibility of a Reykjavík local who has seen every tourist mistake already. Ask anything. He'll tell you the truth, including the parts you didn't ask for.

"Reynisfjara kills tourists every year. The waves come up the beach faster than you can run. Stay well back. We are not exaggerating."

— Vinur, on safety

Helping you make smart choices.

Real-time road conditions, weather, aurora forecasts, geofenced warnings at the places that actually kill people. No guilt-tripping you into buying a guided tour. Just the information.

"A taxi from the airport is 20,000 kr. The Flybus is 4,000 kr. It's your money, your choice."

— Vinur, on transport

Your wallet will thank us.

Curated happy hours, real discounts at real restaurants, eSIM that works, partner tours we'd actually recommend to a friend. Nothing buried in a paywall, nothing pretending to be a deal that isn't.

"Buying bottled water is like bringing a sandwich to a Michelin restaurant. Just get a reusable bottle and fill it up whenever and wherever you see a faucet."

— Vinur, on tap water

Meet Vinur

Your Icelandic friend, trapped in an app. Ask him anything.

where do i get drunk

Prikið to start — locals, fair prices, late vibe. Then Kaffibarinn or Röntgen if you want a DJ. Beer is 1,400+ ISK; pace yourself or your wallet will pace you.

📍 Happy hours running now

is the glacier safe to walk on

No. Not without a guide.

The "edge" of a glacier looks solid and isn't — there are crevasses under the snow you can't see. People die on these every year, including careful tourists. Sólheimajökull and Skaftafell are set up for guided walks. Book one.

yolo

You only live once, which is one reason we built handrails at Gullfoss. What did you actually want to know?

Made by

Humans in Reykjavík who got tired of watching tourists make the same expensive mistakes.

Einar

Founder

Started this because tourists kept making the same expensive mistakes. Doesn't code. That's what Steinar is for.

Steinar

Developer

Writes the code. Translates "make it feel cosier" into working software. Has not yet been driven to drink.

Orri

Product

Product designer with a Spotify-Nespresso-IKEA résumé that's frankly insulting to the rest of us. Shapes the screens, the flows, the small moments tourists won't notice are intentional.

Stefania

Content

Gen Z, helps us stay relevant. Shoots the videos, takes the photos, and patiently explains TikTok to the rest of us.

Hugleikur

Design

Iceland's most famous cartoonist. Drew the look, sketched every icon, set the comic tone. Every illustration in the app is his.

Rakel

Vibe manager

Manages Hugleikur, which technically qualifies her to manage anyone. Vibes have improved measurably since she joined.

"This is like the only app you'd need in Iceland."

— A friend of a friend, at a house party, when we were showing it to him.

Get on the list.

We'll email you when we go live, unless we forget.

Iceland is small.The mistakes are big.